Every so often I get requests to post notices on my blog and usually I am very happy to do so.
This request just made me laugh and, most certainly, appreciate Esurance a little more for their "out of the box" thinking on this social marketing endeavor. AND for showing a little National Poetry Month love! I'm even going to sift through my poems to see if I've got something to submit for this one.
Seriously, a chance to have my poem selected by the Car Talk guys? Why not!
Here's the text of the request that was sent to me:
Esurance just announced a new competition that might be of interest to you and your readers. Most of us have a complicated relationship with driving — longing for the open road, nostalgia for our first car, frustration over rush hour — and how better to explore those feelings than by taking pen to paper?
The Esurance Poems of the Road Contest, will commemorate National Poetry Month and help get drivers revved up about cars and writing. Poets, travelers, and anyone with extra time on their hands have a chance to win $2,000 and eternal glory on the Esurance blog. In addition to literary fame on the Esurance blog, our winning poets will receive:
$2,000 (grand prize)
$1,000 (second place)
$500 (third place)
Not too shabby, eh?
NPR’s Car Talk guys, Tom and Ray Magliozzi, will lend their literary and automotive expertise as guest judges, and people can read the poems and vote for their favorite via Facebook. To qualify for the contest, a poem must be 14 lines or less, original, and feature the word “road” in the body or title. Submissions will be judged based on equal parts creativity/originality, content, imagery, and audience votes on Facebook. (Voting will be open until May 7, so get your entries in early for a shot at more votes!)
Aspiring writers can enter starting today by visiting Esurance’s Facebook page at http://www.facebook.com/Esurance/app_418074958207787. The contest runs through April 30, 2012. People can vote on their favorite poems through May 7, 2012. You can find more details in our blog post.
Feel free to browse through and share!